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Tips for SMB Websites

Small Business websites are one of the complicated things in life, but they need not be.

Stop Trying to Design Your Own Website

You’re good at running your business. You’re probably not good at web design. That’s not an insult—it’s specialization. We wouldn’t try to do your job either. Yet so many small…

Why Your Website Visitors Aren’t Becoming Customers

You’ve got traffic, but no leads. People visit your site but disappear without a trace. What’s going wrong? The biggest mistakes SMB websites make… After building websites for hundreds of…

Stop Making Your Website Visitors Think

Have you ever landed on a website and immediately thought, “What am I supposed to do here?” That confusion costs you customers. Your website should be so intuitive that visitors…

You get 3 Seconds

Why Your Non-HipBip Website Load Time Is Killing Your Business. Three seconds. That’s how long the average visitor will wait for your website to load before leaving. Not convinced this…

It’s Not About You (Sorry, Not sorry)

Most small business websites fail for a simple reason: they’re all about the business, not the customer. The hard truth. You’ve seen them. “We’ve been in business since 1997.” “Our…

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